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Better face it – All management is crisis management Resilient organisations cope with the future’s challenges 5th International CIP Conference
June 8, 2018
in Madrid, Spain

We exchange and develop knowledge about the Complex Interactive Processes in the field of crisis, in theory and practice.



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Annual Meeting

Thursday 7th of June, 2018

The day before the Conference, the Annual Meeting will be held for our Institute committees at the same location in Madrid. If you want to participate in the further development of the CIP Institute and its activities, contact us for more information.


Friday 8th of June, 2018

We provide a global platform for sharing knowledge, insights and experiences about handling crises. The conference is one of the activities built on that mission. The programme consists out of:

  • Lectures by our international keynote speakers
  • Interactive workshops organized by CIP members
    • The added value and ethical behaviour of the communication advisor in a crisis management team
      Anne-Marie van het Erve & Frank Vergeer
    • Outlaws and angels: illusions of control and how hackers are changing the way we make decisions
      Dr. Timothy Summers
    • The perfect crisis management. How do you get your crisis management team up to speed? How to align them with your processes?
      Bert Burkels
    • Crisis management during the zombie apocalypse – an interactive crisis game!
      Robbert Meulemeester
    • Normal Chaos: survey feedback
      Dr. Mike Lauder & Dr. Hugo Marynissen
    • Hypervulnerability and the use of bots in crisis prevention and management
      Luis Serrano & Héctor Castillo
    • More CIP activities tba.

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Our programme is subject to possible last minute changes.

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Madrid keynote speakers


Dr. Colin Pilbeam

Leader at Cranfield University Safety and Accident Investigation Centre (UK)

Learning from crises: managing the change agenda

About the Talk

Organisational crises often generate “lessons to be learnt”. Unfortunately, this does not always occur. By examining the typical event sequence of crises it is possible to generate a framework for change identifying key success factors at each stage. Reasons for failure to change will also be discussed.

About the Speaker

Dr. Colin Pilbeam is a Principal Research Fellow at Cranfield University School of Management (UK). He holds doctorates in both Natural and Social Sciences, respectively from the University of Reading and the University of Bath. He has published a large number of articles and book chapters on risk and crisis management. His primary research interests lie in organizational design and the importance of organizational and individual networks. Taking a ‘network’ perspective, he is currently investigating safety leadership in service organizations sponsored by the Institute of Occupational Safety and Health (UK). Recently he co-edited with David Denyer the book “Managing Change in Extreme Contexts” (Routledge, 2015).

Bart Brandsma

Social and political philosopher / consultant / trainer (The Netherlands)

Polarisation: Understanding the dynamics of us versus them

About the Talk

Polarisation – Us versus them-thinking has a high impact on the social stability of our continent, our countries, societies, our cities and neighborhoods, our schools, ourselves ...
We need strong game changers to address the phenomenon.
Lots of professionals – police officers, mayors, radicalization experts, public prosecutors, teachers, managers, policy makers, social workers, journalists – feel inspired by our polarisation strategy and work with its well tried insights and a fully new approach.

About the Speaker

Bart Brandsma is a social and political philosopher, trainer and consultant. As a consultant Bart trains professionals from all over the world. Key in his work are dialogue, conflict and polarisation.
He worked in the media as journalist and as a documentary maker a/o for Amnesty international. He was nominated for the the Socrates reward for his book De hel dat is de ander on the difference in thinking from Muslims and non Muslims. His book Polarisation: Understanding the dynamics of us versus them was launched in November 2016 (the translation in English in 2017) and is a basis for professionals that have to deal with polarisation and want to develop adequate polarisation strategies.
What are the dynamics of polarisation? Can we gain insight into the operation and fixed patterns related to black-and-white thinking? What roles do we play? And what opportunities do we have to intervene?
The book teaches how our portrayal of Man plays tricks on us, what our opportunities are to create a strategy of depolarisation, and how this phenomenon of polarisation relates to its ‘little brother’ conflict. It gives highly-accessible insights into the possibilities and limitations of the use of dialogue and it offers four crucial benchmarks we need to combat polarisation.

Christopher Ensey

Chief Operating Officer of Riot Blockchain (US)

Rethinking information security for the modern age. Data as a sensor.

About the Talk

Chris will discuss key factors in defending modern computing platforms and distributed networks, and in keeping pace with threats linked to ever growing volumes of information. He will explore new models for using data as a sensor rather than traditional security approaches which are highly network centric. His talk will touch on the domains that will form the next stage for attacks, like blockchains, serverless infrastructures and IoT. He will cover tactics that can be employed to keep pace with the growing rate and increasing impact of such attacks. The concepts he will talk about can be applied in your own security models. He offers perspectives that cut across a broad spectrum. As a Security Operations Center (SOC) operator for a global client base, he offers insights into the challenges faced in scaling incident response.

About the Speaker

Over the last 20 years, Chris Ensey has established himself as a cybersecurity expert and strategic executive. In 2012, he joined Dunbar Armored to launch their cybersecurity services practice. As Chief Operating Officer, he led a team of security professionals delivering industry leading capabilities to detect and remediate cyber-attacks across the globe. Prior to Dunbar, he served as Director of Government Solutions at SafeNet, where he was responsible for business development and marketing for their extensive suite of encryption and authentication products. At IBM, Mr. Ensey served as Principal Security Strategist for their federal division. He architected cybersecurity solutions for large scale enterprise environments leveraging IBM's extensive technology and services portfolio. Ensey has also held technical roles at SAIC and BEA Systems. He serves as an advisor to numerous cybersecurity and blockchain companies and has a BS in Computer Engineering from Virginia Tech. He has been actively using crypto based currencies since the earliest days of bitcoin. His most recent blockchain work has centered on applying distributed ledger technologies to solve complex information security and privacy challenges.

And You?

Your interactive workshop as essential part of the programme

More workshops at our following CIP events to be announced!

At our conferences we want to give you the chance to tackle a crisis topic with a room full of experts. Submit your interactive workshop proposal now.

See our Call for Workshops for more information.

(Note: unfortunately all workshop slots are full for this event, but you're welcome to propose an initiative)

Madrid Workshops


Morning sessions

  • A1) The added value and ethical behavior of the communication advisor in a crisis management team
    Anne-Marie van het Erve & Frank Vergeer (The Netherlands)

    Frank Vergeer and Anne-Marie van het Erve will discuss the reason why a communication advisor is necessary in a crisis management team. His added value is (sometimes) the beheaded messenger, louse in the fur and well-founded criticaster. But he also must represent the ethical conscience of the organization in relation to victims and other people involved in the crisis.
    What we see is that this ethical conscience is shifting and drifting away. In our workshop our goal is to have a firm discussion about the three roles and the gliding scale in ethical behavior. We use practical cases and examples.

  • B1) Hyper-vulnerability and the use of bots in crisis prevention and management
    Luis Serrano & Héctor Castillo (Spain)

    Luis Serrano and Hector Castilo will address the need to unite knowledge and digital technology in crisis management in order to prevent and act effectively in its management in real time.
    They aim to make you aware of the advantages of incorporating chatbots and bots that make management operations as easy as possible. The experience of SOS Works digital crisis platform of LLORENTE & CUENCA & Noysi will be shared as an example of the union of expertise in crisis management and communication with technology to alert, notify and manage which allows for quicker responses, reduces human errors, minimizes the time of alerts and response to notifications, activate and coordinate actions and keep the Crisis Committee team informed in real time.

  • C1) The perfect crisis management. How do you get your crisis management team up to speed? How to align them with your processes?
    Bert Burkels (The Netherlands)

    Bert Burkels will explain his Quick Reference Card for crisis meetings. With this workshop he will share his experience in crisis management and how to structure crisis meetings.
    He will go for an open discussion with you on what should be on the QRC and how to make it even better.
    You will be invited to participate in a dynamic and interesting workshop that will offer tangible, useful results and ideas that will hugely improve your crisis meetings.

Afternoon sessions

  • A2) Crisis management during the zombie apocalypse – an interactive crisis game!
    Robbert Meulemeester (Belgium)

    This crisis game, first created for the European Parliament by PM Risk-Crisis-Change, offers a unique perspective on crisis management and communications. You will have the opportunity to test your knowledge and experience in bizarre, extreme and above all unimaginable circumstances. Like all serious business games, it has the purpose of training leadership competences and expose flaws or shortcomings regarding strategic thinking, tactical planning and more. Participants will have to work closely together, get their priorities straight and use their resources wisely in order to mitigate the zombie threat on an operational, strategic and communicative level. The zombie setting offers participants an understanding of complex situations and makes them discussable, improving innovative thinking in regard to preparedness.

  • B2) Outlaws and angels: illusions of control and how hackers are changing the way we make decisions
    Dr. Timothy Summers (US)

    A lucrative corporate takeover is in the works. The accountants at a massive company think it might go under. A CEO has decided to quit. An emotion fueled social movement is dividing once unified communities. Information like this moves economies, causes ripples in politics, and lives on computers all over the world. Hack the social network, acquire the data, manipulate the message, and you can change the world.
    In this candidly insightful talk, professor and ethical hacker Dr. Timothy Summers will share critical advice for protecting your organization from malicious groups seeking to hijack your data, turn it into a hostage situation and a media circus.

  • C2) Normal Chaos: survey feedback
    Dr. Mike Lauder & Dr. Hugo Marynissen (United Kingdom & Belgium)

    The workshop will review the results of the survey that members were asked to complete in Spring 18. It will present the key results and discuss their implications for management.



Conference fees

We offer different rates:

  • € 200 for admission to the conference as an eligible student
  • € 450 for conference admission + a new membership/membership renewal
  • € 450 for conference admission only

BCI members: thanks to our collaboration with the Business Continuity Institute we can offer Members of BCI a reduced fee: € 430 for conference admission + a new CIP membership/membership renewal.

Current members: you are a current member if you have already registered/renewed in 2018 as a Supporting Member and if you have paid your membership contribution (€ 50) for 2018. In that case you will be refunded € 50.

Students: our student rate is exclusively for full time students. To allow us to verify this condition, please register using your university e-mail address. We have a maximum of 10 slots available for students.

Supporting CIP Member

If you are not able to attend the Madrid conference, we invite you to the Supporting Membership, which includes CIP membership but not conference admission.

  • €50 Supporting Member

Your fee is an individual, personal membership contribution and not subject to VAT. For your payment transaction, we provide you with a payment notice on your request.

Practical information



Universidad Corporativa LLORENTE & CUENCA
Lagasca, 88
28001 Madrid


We are organizing a dinner after the Conference. Price for the dinner, including drinks, is €45 per person. Should you be interested to join, then please do a separate wire transfer payment to our account for the right amount.

Flying in

We are pleased to announce the Spanish airline Iberia as our official carrier, offering our conference participants a 10% reduction on their flights. See below for more information.

Staying over

We have blocked a limited number of rooms at a hotel near the conference venue. Please book using our ref. number 50144511.

NH Balboa
Núñez de Balboa, 112 28006, Madrid, España
Phone: +34 91 5630324
E-mail: reservas [at] nh-hotels [dot] com
Hotel information

Official Carrier


Iberia Airlines offers a 10% discount on your flights.
Use our promotion code CIPINSTITUTE18 when booking.

Read more

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 In LLORENTE & CUENCA, we believe that experience and knowledge should always go hand in hand, and this is the driving force behind our Corporate University.
In LLORENTE & CUENCA, we believe that experience and knowledge should always go hand in hand, and this is the driving force behind our Corporate University.

This year's conference will be held at
Universidad Corporativa LLORENTE & CUENCA

Lagasca, 88
28001 Madrid


More information

About us


The CIP Institute is a non-profit organization that brings together scientists and practitioners from various disciplines in an inspiring and innovative platform to exchange and develop knowledge about the Complex and Interactive Processes (CIP) in the field of crisis. It was founded in 2013 and currently groups more than 40 members from nine countries worldwide.



The CIP Institute's mission and goals are

  • To develop, share and disseminate knowledge and best practices in the field of complex interactive processes.
  • To have a dramatic impact on the improvement of organizations and even communities.
  • To help create safer (business) environments and societies.
  • To have an impact on legislation.
  • To apply the CIP theoretical framework for practitioners and to introduce the concept of CIP in various work areas (e.g. Legal, Academia, Policy).

Founding members

All founding members are working in fields related to risk/crisis communication and/or management. CIP Institute successfully fulfils its aim to bring together members from various backgrounds, including academics, researchers, practitioners and consultants.

Join us

Don’t miss the opportunity to join our organization that is going to make the difference in future developments about risk and crisis. Become member to support our objectives, join our efforts, join the network and access member-only content.

Further involvement

Members who want to spend time and energy in co-creating the next steps of the CIP Institute and community are welcome to attend our events or develop specific initiatives. The next Annual Meeting will be held in the week of the 2018 Conference in Madrid.
If you think involvement in CIP Institute’s future suits your interests, please write to

Different backgrounds with respect to crisis

Our members are related to various aspects of crisis, be it preventive, corrective, or in terms of recovery.

Their areas of expertise include:

  • Risk Management
  • Risk Communication
  • Crisis Management
  • Crisis Communication
  • Business Continuity
  • Change management
  • Organizational behaviour
  • Organizational culture
  • Resilience
  • Reliability
  • Behavioural science
  • Social psychology
  • Mass psychology
  • Neuroscience

Founding Members


The persons below have participated in the foundation of the CIP Institute. They are also contributing to the further development of the Institute in our various Institute committees.

Name Position Affiliation Country
Luc Adriaenssens Luc Adriaenssens General Manager Belgian Pharmaceutical
Daniel Alonso Daniel Alonso Partner SD Group Spain
Dalila Antunes Dalila Antunes Environmental Psychologist Factor Social
Ricardo Arrabaça Ricardo Arrabaça Officer Navy Portugal
Ute Bock Ute Bock Risk Manager Fiat Chrysler Rimaco/FCA Switzerland
Bert Brugghemans Bert Brugghemans Fire Chief Antwerp Fire Service
Personal Blog
Luc Claessens Luc Claessens Coordinator Safe Schools City of Antwerp Belgium
Juan Manuel Domínguez Juan Manuel Domínguez Managing Partner SD Group Spain
Hugo Ketels Hugo Ketels Interim/Crisis General Manager Equity Care Partners Belgium
Mike Lauder Dr. Mike Lauder Director/Owner Alto42 United Kingdom
Hugo Marynissen Dr. Hugo Marynissen Managing Partner PM risk-crisis-change Belgium
José Palma-Oliveira Prof. Dr. José Palma-Oliveira Professor University of Lisbon Portugal
Stijn Pieters Stijn Pieters Managing Partner PM risk-crisis-change Belgium
Tim Van Achte Tim Van Achte Advisor PM risk-crisis-change Belgium
Anne-Marie van het Erve Anne-Marie van het Erve Managing Partner Inconnect The Netherlands
Frank Vergeer Frank Vergeer Managing Partner Inconnect The Netherlands
Jan Vervoort Jan Vervoort Business Continuity Manager V.V.M. De Lijn Belgium

Become a CIP Partner


CIP is looking for conference partners and partners for our various initiatives.
We will add more information about partnerships on this page soon.

For more information, please contact us by e-mail:

Propose a new initative


CIP Institute is about interacting. Our active community is about exchanging and developing knowledge. To disseminate, co-create and foster sharing are our main objectives. Therefore, please let us know if you have any suggestions or feedback on how we can improve.

If you want to see a specific topic covered in our activities, propose a webinar, be part of any of our projects or suggest something, don’t hesitate to let us know. We do our best to follow up all inquiries.

General inquiry

For questions, feedback and suggestions, please e-mail us. Be as detailed and thorough as you can. All questions will be answered by our Host Team.

Send your e-mail to

New initiative

If you want to propose a new initiative to be set up within in our community, please let us know. We are curious to hear from you why you want us to launch the initiative and how it will contribute to CIP Institute’s mission. We appreciate all your ideas, so please e-mail us any idea for a new initiative you might have as a member, non member or as an interested party. All initiative suggestions will be answered by our Host Team.

Please apply the following structure to your brief proposal:

  • Title
    Please summarize your initiative in a few words.
  • Description
    Formulate the initiative idea in a concise way to facilitate the response from the Host Team.
  • Expectations from CIP
    Indicate how CIP Institute can contribute to the initiative. The more explicit, the better to understand what do you expect from us.

Send your e-mail to



Complex Interactive Processes (CIP) Institute vzw is a non profit association

Address: K. M. Hendrikaplein 57
9000 Ghent, Belgium

Company n°: BE 0553 488 532
IBAN: BE87 0688 9978 8494 (BIC: GKCCBEBB)
Bank where account is held: Belfius Regio Zuid-Gent / Business Center - Koning Albertlaan 142 - 9000 Gent - Belgium

For more information, please contact us by e-mail:
› To propose an initiative see this page
› For information on becoming a partner this page
› For information on becoming member this page